Profit is fundamental to any business. It’s what your marketing should be focusing on.
If the accepted definition of marketing is ‘the management process responsible for identifying, anticipating and satisfying customer requirements profitably’ then surely it’s crucial to running a successful business?
We think it is.
But, there’s a worrying trend. The focus is becoming centred on the choice of ‘techniques’ and ‘channels’. Marketing is getting sidelined and it shouldn’t be. We believe it’s the lifeblood of any business.
We see marketing as a beautifully simple means of making any organisation, product or service profitable or more profitable.
We believe our approach to marketing, which focuses on three simple principles, delivers clarity, focus a real business advantage and a competitive edge.
Grow your profit!!
During July and August we have five half day one-to-one marketing consultations (£375) available for ambitious companies who'd like to grow their profit.
If you're interested in booking one of our five marketing consultations and would like more information via email, please click here.
Or, click here, to contact us.