Why you shouldn't use jargon in your marketing communications and what to do instead.
Marketing - converting interest into action. What makes people click?
Is marketing data stifling creativity?
Marketing - customers are people, not just numbers
The value of storytelling in marketing
Marketing your business. How to make the right start.
Our top tip for marketing.
3 steps to successful marketing
Are the fundamentals of marketing being sidelined by technology?
Marketing led social media
Successful marketing made simple
Should labels inform or sell?
What do celebrity mean tweets say about the power of social media?
A new look for FMS
Hi, I'm Rob Lowe!
Marketing - The Key to Profitable Growth
Article by Clive Reddihough, MD of FMS, as published in the June 2014 edition of South East Business Magazine.
Skipper: Guide dogs for the blind
Every hour, another person in the UK goes blind, which means we need to train more guide dog puppies.
Wealth management - untapped potential for financial services marketers?
Social Media - Kent's MHS Homes hook their target audiences with excellent social media
Dreamland's inspired product relaunch brings a retro feel to a digital world
Profit isn't a dirty word
Marketing Heroes of Kent - Dovetail Games soar beyond conventional social media to engage their target audience
Marketing Heroes of Kent - All eyes on Childrensalon as they upscale a customer-friendly foundation to flourish online
Marketing Heroes of Kent - Cook Trading deliver added consumer value
Marketing Heroes of Kent - Family farming business in the Garden of England reach a national network of buyers
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